Goal 5

Outcome 5a- Marketing Midterm

This paper explained the benefits of libraries embracing mass media communication theory and marketing to promote themselves successfully. Communication theory is a helpful tool that librarians can use to determine if their marketing techniques are reaching the right audience. This essay also explores the importance of libraries creating a brand, using social media, and using the physical library as a communication medium.

Outcome 5d- Grant Proposal

Writing a grant is an important way that libraries get funding. Librarians have to be able to prove why their project deserves to be funded. Having a presentation is a way to illustrate what the project will provide to library patrons and to show the impact of this project on the community.

Outcome 5c- Group Project

Part of working on the metadata schema report involved working with two other students that I did not have a deep relationship with. Part of working with a group is to figure out how to put differences aside to get the job done. This was accomplished by delegating tasks that played to the strengths of the group members. Plus, I ended up being the mediator and would keep the group on track while we were working in tandem on certain aspects of the project.